operative (word or phrase):

. . . an explicit keyword or keyword phrase in a statement that boldly makes its point; a particular mode of communication characterized by forcefulness; an interjection as a explanation, exclamation, ecphonesis, command, or protest. For example . . .

Economic development blends with enterprise development, another process that comes to fruition in a location (source of quote).

The above quote is explicit in pointing out that enterprise and economic development are processes that end with something happening in a location. The site selection precept - location, location, location - boldly makes its point as an operative phrase.

More examples of operatives that can stand-alone as extractions from statements written or spoken things are available in a collection of economic development definitions. See the commonly used definitions of operative provided by The Free Dictionary.com