The Enterprise and Economic Development Glossary ... the activity
of attracting public attention to a product or business, as by
paid announcements in the print, broadcast, or electronic media according
to Answers.com. Economic
development advertising is similarly the activity
of attracting the attention of prospects. Scroll down
to the
definition of marketing for more informaiton. ... a means of distinguishing one service, product
or image from another by creating and maintaining recognition that
encourages interest, trust, confidence and acceptance. Brand
advertising is the activity of indirectly
instilling a brand name or image in the public mind. As economic
development advertising branding is best understood
within the context of promoting a location in
a general fashion. In that case the term is image
advertising of places seeking economic
development so what they have to offer is implanted in minds of enterprise
developers and site
selectors as well all other members of the .network target
audience. ... a magazine or
other periodical having
editorial content of interest to members of
the .network target
audience.
Wikipedia has information
about the publication
process. The periodical is a type of business
publication used for economic development advertising (see
the definition of advertising above). Business
periodicals are publications issued
at regular intervals of more than one day and having information
of interest primarily
to people involved in commercial, industrial, or professional dealings.
Various niche
publications having editorial content dedicated to
enterprise and economic development and well as advertising content
that is primarily for commercial and industrial real
estate and places
seeking economic development are listed
in Site Location Assistance.com. If interested, you can go
there to search inside specific publications. ... a contract of loan; an agreement, typically enforceable by law between two or more parties in which one side is positioned as lender (see above) and the other as borrower. See business finance; financing; capital; enterprise development
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