buyers guide:

... a commercial directory for finding contact data. A directory is something published, such as a book, that provides an alphabetical or classified list of names, addresses, and related data (source of quote). Also, see the definition of commercial.

Guides (referred to a buyer's guides or buyers' guides) are published by industry groups and associations. They are also published by, for example, magazines and other periodicals as supplements. They are published as yellow pages.

Guides are published online, for example, a local chamber of commerce may maintain a free-access list of its members, retail and otherwise, at its website. A trade association may make its membership directory available as a buyers guide.

Various publishers organize guides for shoppers that bring together groups of advertisers or event sponsors. There are many kinds of guides ranging from marketing collateral to directories.

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