business card::
... a tool for networking. It is the universally recognized
pocket-size item intended to be helpful to its
recipient when
wanting
to get in touch
with
the
person who provided it. Cards printed on paper have been been around
for years, made familiar by people involved
in business development and sales. They are collected and organized for
reference by people who build and maintain working relationships with
resource and
service providers.
A business card is generally expected to conspicuously display
the name of the individual who presents it along with contact data. The
enterprise a card presenter represents or something, such as a logo,
to remind the recipient of what service or product can be provided is
also typically shown on a business card. Today, cards may be printed
on plastic or something unique that gets attention. Sophisticated cards
are tied to overall marketing efforts within an enterprise so that there
can be a strategy for getting attention and capitalizing on recall potential.
With the advent of the Internet as a business communication vehicle,
the possibilities for gaining business card and contact data exposure
have exponentially increased. Alert business developers and networkers
increase their exposure and get their messages across even when not physically
present. The rise of advertising in the 20th century laid the foundation.
Here is an online presentation of a sophisticated business card ...
plain and simple.
Click your mouse on the vertical .network logo on the left side of the
card to get a concise explanation of the services its presenter offers.
Select the name of the presenter for information about the enterprise
he represents and to find out how to get in touch.
.
related: The Network logo;
mission statement; Who uses The Network; About Us | 
![.network logo [introduction]](../../images/nwlemb130.gif){kind=small}
